Virginia CZM Program: 2012 Coastal Grant Project Description and Final Summary

Project Task:VA CZM logo

46 

Grantee:

Northern Virginia Regional Commission

Project Title:

NVRC Coastal Resources Technical Assistance Program 

Project Description as Proposed:

The Technical Assistance grants provided by the Coastal Zone Management program have been integral in supporting coastal-related technical assistance to Northern Virginia localities since 1992.  For FY 2012, the Northern Virginia Regional Commission proposes the following efforts to continue the promotion of collaborative endeavors.

Local Coordination and Training

The Commission will convene four workshops or trainings on topics of local interest and/or that promote collaborative measures for discussing or addressing state interests.  These topics may include shoreline management, rain gardens, climate change adaptation, new policies and procedures, living shorelines, green infrastructure planning, and other relevant topics.

Additionally, NVRC staff will participate in ongoing local and regional forums, including the Potomac Watershed Roundtable and the Northern Virginia Urban Forestry Roundtable.

Special Project

Since 2003, NVRC has managed the Northern Virginia Clean Water Partners Regional Social Marketing Campaign.  Technical assistance funds will continue to support the overall administration of this project, including the acquisition of leveraged funding from partners, the development of website content and promotional materials, and procurement of consultant supportive services.  The expanding partnership and interest by other D.C. Metropolitan local governments and agencies may require the Partners to rebrand to a broader region.  Based on this, NVRC will develop a short brochure to describe the partnership and its core messages.

An annual survey will be conducted through online polls to better understand the level of awareness of Northern Virginians on pollution-causing behaviors and to what degree the campaign messages encourages them to take action and change their behaviors.  These results will continue to inform the messages placed in creative products including the campaign websites - onlyrain.org, gardening.mwcog.org, and metro-dc-dog-blog.com. 

EIS/EIR/ER and Permit Reviews

NVRC will continue to review and respond to environmental impact statements and reviews for consistency with local, regional, and state interests.  To improve coordination at the local and regional level, NVRC will work with the National Capital Planning Commission, another regional organization in the D.C. Metropolitan region responsible for the review of government facility proposals, to provide resources related to the Conservation Corridors in Northern Virginia Planning Project for incorporation into a broader review. 

Federal Funding:

$30,000 

Project Contact:

Aimee Vosper; 703.642.4623, avosper@novaregion.org 

Project Status:

10/1/2012 - 9/30/2013; Project Completed 

Final Product Received:

Northern Virginia Coastal Resources Technical Assistance Program Annual Report (PDF) 

Project Summary Provided by Grantee:

NVRC’s Coastal Resources Technical Assistance Program focused its efforts on secondary and cumulative impacts to the Coastal Zone by hosting four workshops, conducting a multi-media social marketing campaign, participating on regional roundtables and reviewing and responding to Environmental Impact Statements and Environmental Assessments.

NVRC engaged over 115 public and private planners, engineers, conservation professionals, formal and informal educators, and homeowners through the following training and coordination events:

• Residential Rain Garden Workshop (November 17, 2012)
• Stormwater Retrofit Workshop for Stormwater Practitioners (April 29-30, 2013)
• Fieldscope Tool Training: Citizen Water Quality and Litter Clean-up Monitoring in Chesapeake Bay Watershed (September 27, 2013)
• Friends of Dyke Marsh and National Park Service Dyke Marsh Habitat Restoration Coordination (July 29, 2013)

These workshops focused on increasing native habitats through simple restoration efforts and reducing secondary and cumulative impacts to the Coastal Zone.  Participants in the Residential Rain Garden seminars for homeowners have committed to building gardens in their schoolyards and properties to reduce the effects of stormwater pollution and improve habitat (www.novaregion.org/raingardens).  Northern Virginia stormwater practitioners learned how to locate and prioritize retrofit opportunities in developed areas through field investigations and concept drawings.  Retrofitting streets, existing stormwater basins, public lands, and other topics were covered.  The workshop was filled to capacity at 65 participants coming from all NVRC jurisdictions. Outreach coordinators received training on the Trash Free Potomac FieldScope and Chesapeake Bay Water Quality Programs. FieldScope is a web-based mapping, analysis, and collaboration tool designed to support geographic investigations and engage citizen scientists in investigations of real-world issues.  In addition, NVRC staff coordinated a meeting to develop a partnership with the NPS, NVRC and Friends of Dyke Marsh to pursue grant funding for habitat restoration at one of the largest freshwater tidal marsh in the Northern Virginia region.

The Northern Virginia Clean Water Partners – Regional Stormwater Education Campaign continues to show signs of being effective at changing behaviors as the summer 2013 survey revealed that 20 percent of the respondents recalled hearing or seeing advertisements on the internet or on TV about reducing water pollution.  Of those who recalled the ads, three percent state they now pick up their pet waste more often, four percent state that they are more careful with motor oil, and 13 percent state they fertilize fewer times per year. From April 1 thru October 31, four different public service announcements aired on 12 cable TV channels a total of 2,275 times.  These TV ads reached approximately 3,768,412 Northern Virginia residents and resulted in over 400 visits to the www.onlyrain.org website.  A summary report for the campaign was prepared and distributed to the Partners for inclusion in their annual MS4 reports.

Over the fiscal year, NVRC responded to 19 EA/EIS requests as part of the intergovernmental review process. 

Disclaimer: This project summary provides the federal dollars initially awarded to the grantee. Due to underexpenditure or reprogramming of grant funds, this figure may change. For more information on the allocation of coastal grant funds, please contact Laura McKay, Virginia Coastal Program Manager, at 804.698.4323 or email: Laura.McKay@deq.virginia.gov

A more detailed Scope of Work for this project is available. Please direct your request for a copy to Virginia.Witmer@deq.virginia.gov

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Virginia Department of
Environmental Quality
P.O. Box 1105
Richmond, VA 23218
(804) 698-4000


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